Formula 49

Formula 49: The Tactical Standard for Your Hair.

Don’t settle for average. Formula 49 is the world's first organic Clay Pomade, engineered and crafted by U.S. Marines. This formula is built for men who demand a firm hold, a flawless matte finish, and the peace of mind that comes from using only all-natural ingredients.

Why Formula 49?

• Military-Grade Hold: Keeps your style locked in all day, no matter how intense your mission is.

• 100% Organic: Zero harsh chemicals. We nourish your hair with essential oils and natural clays that promote healthy growth.

• Natural Matte Finish: No shine, no greasy residue. Just a clean, modern, and textured look.

• Signature Scents: Choose between our Original scent (fresh and classic) or Rugged (woodsy and bold).